As more and more musicians find that their money has to come from live gigs rather than through record sales, the more concerts and festivals are likely to grow.

While the download age has created many difficulties for people in the music industry in some ways, in others it has opened them up to a whole new range of possibilities – namely in finding fans, especially for smaller acts.

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However, to really connect with fans and ensure musicians are able to earn enough money to continue recording, it’s necessary for most bands to get away from their computers and recording studios and into live venues. This means it’s essential that there are venues for them to play.

If you’re thinking of setting up your own venue or festival, you could have chosen the perfect time to reach out to musicians and fans alike, but creating a profitable event can be a challenge – especially if you are new to the industry.

The first thing to do is make sure you leave yourself plenty of time to make the event a special one. There are a lot of bands and people in the music industry who will need a lot of warning before they can commit to a specific festival, so if you want to improve your chances of getting the bands you want, be sure to tell them about your event very early and cross your fingers it won’t clash with another tour they are committed to.